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Flower Anatomy

The Brief

A punchy yet sophisticated florist focused on bespoke arrangements.


Personal / Concept project.

Scope

Creative Direction, Brand Identity, Social Media Content

Concept Development

The logo draws inspiration from fairytale iconography, modernised with a striking colour palette and experimental photography.

Outcome

A modern brand that stands out in the floral business through balancing whimsical and edgy elements.

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